Waterfall Works
EXAMPLES

Two Real Examples

One's a small, contained fix. The other traces a much wider question end to end. Pick whichever sounds like your problem.

A small, practical improvement

A Quicker Quote

One small change to how a quote request is handled — and how much further the same idea could go.

See this example
A wider operational question

The Full Waterfall

One operational question, traced from source to answer — seasonal spikes, resourcing, and what pulling different levers could buy back.

See this example
AN EXAMPLE

A Quicker Quote

Not every fix needs the full picture. Sometimes it's one small automation fix — here's how far you could take it.

Today

A quote request arrives by email.

Someone reads it, works out the details, and types them into a spreadsheet by hand — then checks it against the email to catch any mistakes. If that person's off, the requests just wait.

A small, practical improvement£500–£1,500

Replace the email with a form.

A short form on the website asks for exactly what's needed. Submitting it writes the details straight into the spreadsheet — nothing typed twice, nothing to check for typos.

That's 7 minutes of typing and checking removed from every request, with 100% accuracy.

That's a good saving, but the request still waits for someone to work out the price and send it back — same as before.

This small improvement also opens up more possibilities downstream.

A connected workflow improvement£1,500–£3,500

Let the whole quote build itself.

The same row feeds a second sheet that already holds the pricing. The result fills a quote template automatically, turns into a PDF, and goes out by email — without anyone needing to be free to do it.

Before

Customer
Sends email
Waits in mailbox
Someone reads it1 min
Types details into the spreadsheet7 min
Re-types it into the quoting tool4 min
Types the quote onto a Word document4 min
Someone else checks it2 min
Emails it to the customer1 min
Marks the spreadsheet as quoted1 min

After

Customer
Fills in the form
Quote calculated, written and sent — automatically
✓ 100% accuracy, in minutes

Time until the customer has their quote

Up to 2–3 days when things are busyMinutes

Start small. Prove it works. Then decide how far to take it.

Have a process shaped like this one?

Tell us what's slow or manual today, and we'll tell you honestly which shape of change would actually fix it.

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